Reflecting on 2024: Achievements and Outlook
2024 was a year of remarkable progress for SENIX, with significant activities across global markets showcasing the brand's strength and influence. From gaining valuable experience in various regions to laying the groundwork for future growth, SENIX achieved numerous milestones this year.
· January: Actively promote the 4QL and X2 series of gardening tools, earning widespread acclaim from consumers.
· February: Continued the promotion of snow blowers in the U.S. market to meet winter demand.
· March: SENIX partnered with DIB to participate in the 2024 National Hardware Show (NHS) in Las Vegas, solidifying its position in the North American market through product showcases and technical exchanges. #NHS #tradeshow #SENIX #powertools #outdoorpower #nationalhardwareshow
· April: Deepened collaborations with partners at the NHS, demonstrating SENIX's innovation capabilities.
· May: SENIX became the primary car sponsor for NASCAR through a partnership with Richard Childress Racing (RCR). This sponsorship brought exposure to millions of viewers through live broadcasts and seven other related events, significantly enhancing brand visibility.
· June: Successfully hosted a raffle event in Southeast Asia, reaching over 14.79 million people. By combining online and offline marketing, the campaign boosted brand awareness and engagement.
· August: Conducted promotional campaigns in Indonesia, further expanding market share and building a solid customer base.
· September: SENIX showcased its latest products and technology at the Expo Nacional Ferretera 2024 in Guadalajara, Mexico, capturing significant attention in the Latin American market.
· October: Made a strong impression at the Equip Expo in North Carolina, earning high praise from industry partners with innovative tools and interactive experiences. SENIX Shines at Equip EXPO 2024!
At the 136th Canton Fair, SENIX made its debut with unparalleled strength and an innovative spirit, leaving a deep impression onthe global audience. With cutting-edge tools, immersive displays, and extensive global media press releases and promotions, SENIX has laid asolid foundation for its international expansion. SENIX Shines Across Global Exhibitions, Demonstrating Ongoing Success Worldwide
· November: Black Friday promotions drove sales growth in North America, offering consumers attractive deals.
· December: Expanded into emerging markets with a strong presence at the Dubai exhibition, demonstrating the brand’s commitment to global expansion.
In the past few years, SENIX set sail from North America and took solid steps in global expansion. By 2024, SENIX had entered new markets like the Philippines, Indonesia, South Korea, and Turkey. We actively grew our global footprint, establishing offices or centers in multiple countries, achieving a basic global layout and a stable market network, displaying the brand's strength and influence. Also, we gathered valuable regional insights, underpinning future growth. This has made SENIX stand out globally, advancing towards a brighter future.
We are deeply grateful for the support and trust of our global users and partners. In 2025, SENIX will continue to uphold its core values of “POWERFUL, RELIABLE, EDGY TECHNOLOGY, PURPOSEFUL” as it strengthens its presence in North America, Southeast Asia, Australia-New Zealand, and emerging markets. Stay tuned for more high-performance tools designed to meet user needs and drive industry growth.
· January: Promotions of the 4QL and X2 gardening tool series.
· February: Snow blower promotions in the U.S. market.
· March: Participation in the National Hardware Show (NHS).
· April: Strengthened collaborations at NHS.
· May: NASCAR sponsorship and major brand exposure.
· June: Raffle event in Southeast Asia.
· August: Exhibition at Expo Nacional Ferretera in Guadalajara, Mexico.
· September: Promotional campaigns in Indonesia.
· October: Showcase at the Equip Expo.; Participant the 136th Canton Fair International Exhibition.
· November: Black Friday promotions.
· December: Exhibition in Dubai and focus on emerging markets.